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Business of Sport

Sports business news from the Middle East. All the important stories, exclusive interviews, plus authoritative opinion and analysis

economic benefits Morocco World Cup, Morocco economy

Morocco makes 2030 World Cup a focus for investment

The artist’s impression shows a massive polygonal structure, with an aluminium lattice roof draped in floating cream sheets.  This is the Grand Stade Hassan II de Casablanca at Benslimane, north of Morocco’s commercial capital. The successful design was unveiled earlier this week by the winning architects, the Casablanca-based Oualalou + Choi and the arena specialist […]

USA fans cheer during a Concacaf Nations League match. The country will co-host the 2026 Fifa World Cup with two other Concacaf members, Canada and Mexico

Saudi Arabia adds soccer in North America to sports portfolio

Saudi Arabia has added the Confederation of North, Central America and Caribbean Association Football (Concacaf) to its squad of sporting investments. The kingdom’s sovereign wealth fund has partnered with the regional governing body for soccer “to support the growth of the sport at all levels”. The Public Investment Fund will sponsor football development initiatives, with […]

International investors previously faced 'restrictions on certain activities' and 'delays in transferring funds', but this will now change, says Mohammad Alshammari

Riyadh’s investment law reforms tipped to win over sceptics

Saudi Arabia’s investment law reforms are poised to release a backlog of pent-up deals – and are a tacit admission that procedures have often been cumbersome, analysts have told AGBI. Under the overhaul announced on Sunday, elements of Vision 2030 and the National Investment Strategy will be combined in a single framework that aims to […]

Football tourists Qatar

Football continues to attract tourists to Qatar

Qatar’s strategy of staging major sporting events continues to reap economic benefits, as regional football tournaments help to attract tourists to the Gulf state. Visitor numbers rose 28 percent in the first half of 2024, benefitting its hotels and wider hospitality businesses. A total of 2.6 million international tourists visited in the first six months […]

bids Saudi football teams

Investor bids invited for six Saudi football teams

Saudi Arabia this week opened bids for six football teams as part of its new drive to monetise the kingdom’s sport sector and raise its foreign direct investment numbers.  Local and international investors are invited to bid for Al-Okhdood, Al-Orouba and Al-Kholoud – all in Saudi Arabia’s top Pro League – as well as Al-Zulfi, […]

A Hundred cricket match between Oval Invincibles and London Spirit. Saudi Arabia may introduce a new team to the league

PIF could buy into English cricket’s The Hundred

Saudi Arabia’s Public Investment Fund is reportedly considering buying a stake in the UK’s The Hundred cricket tournament. The potential move comes after confirmation that the sovereign wealth fund will next turn its attention to the sport.  PIF would acquire a new team to be established in Durham in England’s north-east, adding to the eight […]

People, Person, Adult Jeddah Central Development Stadium will have a capacity of 45,000 and it is hoped will become the home of two football clubs after the World Cup

Saudi Arabia’s World Cup bid outlines 11 new stadiums

Saudi Arabia plans to build 11 new stadiums as part of its 2034 World Cup bid, including one inside its horizontal city The Line, but without any breakdown of the costs.  The Saudi bid – which is expected to win formal Fifa approval this year – centres on five cities: Riyadh, Jeddah, Khobar, Abha and […]

Outdoors, Aerial View, Landmark

Riyadh to get a new 45,000-seat stadium

Riyadh, the Saudi capital, is set to house another new world-class stadium as the kingdom bets on becoming a global sporting hub. The 45,000-seat stadium in south-west Riyadh will be developed by Roshn Group, a giga-project developer backed by the Public Investment Fund, the kingdom’s sovereign wealth fund. The stadium will be part of a […]

Saudi Arabia formally bids to host Fifa World Cup 2034

Saudi Arabia has officially submitted its bid to host the Fifa World Cup 2034. The bid books will be published after the official deadline ends on July 31, the football governing body said in a statement. Saudi officials, including sports minister Prince Abdulaziz bin Turki Al Faisal and Saudi Arabian Football Federation president Yasser Al […]

saudi arabia King Salman Stadium

King Salman Stadium in Riyadh to open in 2029

The King Salman Stadium in Riyadh – planned to be one of the world’s largest sports arenas – will be ready in the fourth quarter of 2029, as the kingdom continues its investments in the sports sector. The stadium will serve as the Saudi national team’s main headquarters, the state-owned Saudi Press Agency reported, quoting […]

Ball, Football, Soccer

Qatar’s beIN to pay €100m to broadcast French football games

Qatar broadcaster beIN has agreed to pay €100 million ($109 million) annually for the rights to broadcast one French Ligue 1 football match per week, according to a news report. The sports channel is paying a premium per game as its package includes the most sought-after fixtures, the Financial Times reported, citing informed sources. DAZN, […]

Indian cricket fans during a match against Pakistan in London. The sport could be Saudi Arabia's next major investment

Anyone for cricket? Saudi Arabia’s next big sports play

Saudi Arabia is aggressively courting much-needed foreign investment to commercialise its emerging sport sector, part of its Vision 2030 plan to diversify from its dependence on wealth from hydrocarbons. Basim Ibrahim, director of sport investment development at Saudi’s Ministry of Investment, said the kingdom, which has already put its football clubs up for sale, is […]

People, Person, Accessories

Saudi PIF ups stake in Newcastle United to 85%

Saudi Arabia’s sovereign wealth fund – the Public Investment Fund (PIF) – has increased its stake in Newcastle United football club to 85 percent from 80 percent. PIF and RB Sports & Media, the sporting arm of the UK-based Reuben Brothers, will together acquire PCP Capital Partners’ shareholding in the club, the stake co-owned by […]

A young Al Hilal fan (with Neymar phone case) watches his side play Al Ittihad at the Kingdom Arena in Riyadh. Fewer superstar signings are expected this summer

Saudi football spending tipped to tumble as economy falters

Saudi Arabia’s domestic football ambitions may have to take a back seat this year as the kingdom focuses on funding its $1.25 trillion giga-projects programme, according to analysts. Last summer Saudi Pro League clubs spent close to $1 billion signing the likes of Neymar, Ruben Neves and N’Golo Kante.  This year’s transfer window is expected […]

Average rental rates in Riyadh’s malls rose 3 percent in the past 12 months

Sports and entertainment to push up Riyadh retail rents 

The sports and entertainment sectors will be key drivers in Riyadh retail rents rising by 28 percent by 2026, according to new research, with rates already up 3 percent in the past year. “The total existing retail supply in Riyadh stands at 3.6 million square metres, with around 27,050 square metres of retail space entering […]

The 130-metre Global Sports Tower will have an internal area of 84,000 sq m to include more than 30 different sports facilities

Saudi Arabia to build world’s tallest sports tower

A design for the world’s tallest sports tower, to be built in Riyadh’s Sports Boulevard development, has been approved. The mega project is part of the $23 billion development launched by King Salman in 2019 to expand green areas in the capital, including the world’s biggest city park. The other three projects are King Salman […]

Saudi football Al Nassr supporter

Fourteen Saudi football clubs for sale in new FDI drive

Fourteen Saudi football clubs are up for sale, including four from the country’s top Pro League, as the country tries to monetise the sport and attract much-needed foreign investment.  Six teams, including three in the Pro League – Al-Okhdood, Al-Orouba and Al-Kholoud – will be offered from August. The other eight will follow at a […]

Fans of Saudi team Al Hilal at King Fahd International Stadium in Riyadh. Will Mena football clubs be as enthusiastic about the Club World Cup?

Mena football teams weigh appeal of revamped Club World Cup

Football teams from Saudi Arabia, the UAE, Egypt, Morocco and Tunisia will compete alongside the likes of Real Madrid and Bayern Munich at Fifa’s revamped Club World Cup next summer, potentially giving the Mena outfits unprecedented global exposure. The United States will host the 32-team tournament in June and July 2025. Yet less than a […]

Boulevard City, Riyadh, where the first Esports World Cup will take place

Visas on offer as Esports World Cup hits Saudi Arabia

Saudi Arabia is offering electronic visas for ticket holders for the first Esports World Cup, which starts next week at an entertainment district in Riyadh called Boulevard City. The event is being held over eight weeks from July 3. Around 1,500 players from 500 international clubs will compete for this year’s record total prize money […]

Mumtalakat's investment aims to support the expansion of Racing Force’s helmet factory in Bahrain

Mumtalakat invests in Italian motorsport safety products

Mumtalakat, Bahrain’s sovereign wealth fund, has invested in Italian Racing Force, the parent company of Racing Force Group (RFG), makers of motorsport safety products. The investment, made through its wholly owned subsidiary, aims to support the expansion of Racing Force’s helmet factory in Bahrain. Shaikh Abdulla bin Khalifa Al Khalifa, CEO of Mumtalakat, said that collaborating […]