Opinion Business of Sport Marseille ticks boxes for Saudi’s next football foray Reports suggest the kingdom is keen to add the French club to its growing sports portfolio May 24, 2024
Opinion Business of Sport Qatar faces tough rivals in fight for sporting dominance Qatar must build on its football World Cup success and has rugby and the Olympics in its sights May 9, 2024
Opinion Business of Sport Why cricket could be next on the list for Saudi Arabia’s PIF Saudi Arabia wants sports with mass participation, rich histories and big economies February 27, 2024
Opinion Business of Sport The players are in place – now Saudi’s Pro League needs fans If the Pro League is to achieve its commercial ambitions, its clubs need sustained spectator engagement – aka, passionate and loyal fans September 13, 2023
Opinion Business of Sport Saudi Arabia: The making of a sports nation The kingdom has crafted a genuine vision aimed at building a sports ecosystem August 7, 2023
Opinion Business of Sport The Gulf’s bid for global dominion in sport Governments are spending billions in the hope it will accelerate economic transformation July 5, 2023