Leisure & Hospitality Saudi ticketing app webook plans European expansion Riyadh-based Webook, which describes itself as Saudi Arabia’s largest booking platform for events and experiences, says it is expanding beyond the Middle East into Europe to tap a growing market for ticketing. Set up in 2016 under the name Hala Yalla, Webook initially focussed as a service to book football pitches, before expanding to include […] April 24, 2025
Business of Sport Saudi Arabia explores options to own F1 team Owning a Formula 1 team could be the next step for Saudi Arabia after sponsoring the sport and hosting a grand prix, according to the chairman of the kingdom’s automobile and motorcycle federation. Prince Khalid Bin Sultan Al-Abdullah Al-Faisal told reporters in a video call ahead of this weekend’s race in Jeddah that the interest […] April 16, 2025
Gaming Riyadh offers record prize pool at Esports World Cup Riyadh will host the Esports World Cup this summer, offering a record prize pool of more than $70 million as the kingdom aims to become a global gaming centre. The tournament, which will run from July 7 through August 24, includes 24 games this season, adding chess and shooting games such as Crossfire, Fatal Fury: […] April 11, 2025
Business of Sport Former Saudi owner of English soccer club returns to pitch The former Saudi royal owner of the English Championship side Sheffield United, Prince Abdullah bin Mosaad bin Abdulaziz Al Saud, is returning to the football market with a sports investment fund worth as much as SAR1 billion ($266 million). Prince Abdullah told the Sports Investment Forum in Riyadh this week that his group intends to […] April 10, 2025
Opinion Business of Sport Gulf nations gain ground in sport soft power ranking The Gulf's three big spenders all appear on the soft power list, but might well wish they were higher April 4, 2025
Opinion Business of Sport Gulf funds hope for slam dunk with European basketball Sixteen franchises could be launched across Europe and sold for a fee of about $500 million each. April 3, 2025
Infrastructure Morocco’s $1.3bn highway overhaul for 2030 World Cup Morocco plans to invest MAD12.5 billion ($1.3 billion) to develop its highway infrastructure for the 2030 Fifa World Cup. The investments, spanning from 2025 to 2032, will focus on three major projects: the Continental Rabat-Casablanca Highway, Tit Mellil-Berrechid Highway, and Ain Harrouda and Sidi Maarouf junctions, Morocco News World reported citing a statement from the […] March 24, 2025
Markets Sport Clubs gets nod to list 30% on Saudi bourse Riyadh-based Sport Clubs Company has received approval to float 30 percent of its share capital on the Saudi stock exchange. The Capital Market Regulator has given its nod to sell 34.3 million shares on the main market. The approval will be valid for six months but is deemed cancelled if the initial public offering (IPO) […] March 21, 2025
Business of Sport PIF considers new stadium for Newcastle United Saudi Arabia’s sovereign wealth fund is considering funding a new stadium development for English Premier League (EPL) side Newcastle United, according to UK media reports. The Public Investment Fund (PIF), which has over $925 billion worth of assets, led a buyout of Newcastle in October 2021, alongside PCP Capital Partners and RB Sports & Media […] March 14, 2025
Business of Sport Sports and entertainment park added to Dubai’s free zones Dubai is adding a sports and entertainment business park to its more than 30 free zones. The International Sports and Entertainment Free Zone (ISEZA), which will be housed inside the existing Dubai World Trade Centre free zone, will compete with similar sports technology business parks in Saudi Arabia, Singapore and even Israel. Dubai’s free zones […] March 13, 2025
Business of Sport Boost for Arab soccer as Red Bull sponsors Al Ahly Egypt’s most successful football club has kicked off what could become a sponsorship rush from European companies into the country’s top league. Al Ahly of Cairo, winners of 44 Egyptian Premier League titles and 12 Confederation of African Football Champions League titles, has agreed a marketing partnership with the Austrian drinks company Red Bull. No […] March 10, 2025
Opinion Business of Sport Saudis play the long game with focus on new sports and formats Saudi Arabia is determined to emerge victorious in the new sporting world order March 7, 2025
Business of Sport Saudi Arabia signs deal with TKO for boxing promotion Saudi Arabia could land a blow to boxing traditionalists after the launch of a new promotion. TKO Group, the US media conglomerate that has World Wrestling Entertainment (WWE) and Ultimate Fighting Championship (UFC) under its banner, has entered a multi-year agreement with the Saudi General Entertainment Authority, vowing to implement widespread changes to how boxing […] March 6, 2025
Business of Sport Saudi-backed Newcastle United narrows losses to $14m Saudi Arabia-backed Newcastle United Football Club has reported an £11 million ($14 million) loss for the last financial year, despite a 30 percent increase in revenues. The deficit at the Public Investment Fund majority owned English Premier League club was reduced by £60 million year on year, attributed largely to the money gained from qualifying […] March 6, 2025
Business of Sport PIF unit considers investment in World Athletics arm A Saudi Arabia-backed sports fund is considering investing in a new body that World Athletics may potentially set up to manage the sport’s commercial rights, two people with knowledge of the matter said. The sport’s governing body has been considering establishing a new company to manage rights and bring in cash from a new investor, the people said. […] March 5, 2025
Business of Sport Stadium naming rights for sale ahead of World Cup It is early days yet but the commercial case for local and international private sector companies sponsoring sports arenas in Saudi Arabia may yet emerge, after the 2034 host of the Fifa World Cup opened its stadiums to naming rights. For the moment, however, it looks as if state-backed companies with a mandate to promote […] February 20, 2025
Business of Sport LIV Golf losses outside US widen to almost $400m Saudi-government owned LIV Golf posted a second year of financial losses, widening to almost $400 million in the 12 months to April 5, 2024, through its global tournaments outside the US. UK-based LIV Golf Ltd has attracted some of the world’s biggest names in the sport and runs tournaments in Australia, Singapore, Spain, Mexico, the […] February 19, 2025
Business of Sport PIF’s $1bn Dazn deal creates new Mena sports streamer Surj Sports Investment, a unit of Saudi’s Public Investment Fund (PIF), has acquired a minority stake in UK-based global sports network Dazn. The deal, believed to be worth $1 billion, will establish new broadcasting joint venture Dazn Mena, which the companies say will broadcast live and on-demand sports from Saudi Arabia. The partnership will also […] February 18, 2025
Business of Sport Contractors invited to bid for Qatar racecourse expansion Qatar has started inviting contractors to bid on the expansion of its second-largest horse racecourse. The design and build contract covers the development of the fourth phase of the Al Uqda equestrian complex. This covers expansion of the existing track, a new straight racecourse, an additional grandstand of 5,000 square metres for spectators, a new […] February 11, 2025
Analysis Business of Sport PIF backs $5bn NBA rival basketball league Saudi Arabia’s Public Investment Fund is planning to back a new $5 billion basketball competition in Europe and Asia that’s expected to rival the US’s National Basketball Association (NBA), according to media reports. The unnamed tournament will feature six men’s and six women’s teams playing in eight host cities in Europe and Asia. The competition […] February 10, 2025
Analysis Business of Sport Saudi football spending takes youthful turn as big names depart It says much for the evolution of football in Saudi Arabia that the main talking points of the winter transfer-window were of individuals leaving the league rather than multi-million dollar signings. The majority of headlines in the last week of January were devoted to the departures of Brazilian forward Neymar, effectively having his contract ripped […] February 4, 2025
EXCLUSIVE Markets AlMajal AlArabi considers listing on Saudi Arabia’s Tadawul Saudi Arabia’s AlMajal AlArabi Group (MAG) is considering an initial public offering on the Tadawul main market and has appointed Riyad Capital as an adviser, people familiar with the plans told AGBI. The Riyadh-based facilities management and construction company is exploring a share sale as Saudi Arabia’s infrastructure and services sectors expands, driven by multi-billion-dollar […] January 31, 2025
