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Business of Sport

Sports business news from the Middle East. All the important stories, exclusive interviews, plus authoritative opinion and analysis

PIF backs Fifa Club World Cup in the US   

Saudi Arabia’s Public Investment Fund (PIF) will be the official partner of the month-long Fifa Club World Cup 2025, which will take place in the US from June 14. The sovereign wealth fund has signed an agreement with football’s governing body, Fifa, to fuel growth and engagement in football, the $940 billion Saudi sovereign wealth […]

Rory McIlroy tees off during the final round of the Zurich Classic of New Orleans golf tournament. Abu Dhabi's Lunate will invest in McIlroy's TPG Sports

Abu Dhabi doubles down on global sports investment

Manchester City may have lost its grip on the English Premier League title this season, but Abu Dhabi has no intention of relinquishing its power in the sporting sphere. The emirate has unveiled two major deals this month that underscore a strategic push to remain a dominant player in the fast-evolving sports business, even as […]

Karim Zidane, Morocco’s minister of investment, said the country 'offers incentives that can reach up to 30 percent of the total investment amount'

Tax incentives for Morocco stadium construction bids

Morocco is offering tax incentives of up to 30 percent, as it looks to attract private sector partners for large scale projects such as the infrastructure needed ahead of its co-hosting of the World Cup in 2030. “Morocco offers incentives that can reach up to 30 percent of the total investment amount,” Karim Zidane, Morocco’s […]

Amira Sajwani, managing director of sales and development of DAMAC Properties with Jason Gannon, president and COO of Chelsea Football Club

Dubai scores football-themed homes in Chelsea Residences

Chelsea fans finally have something to celebrate: Dubai’s first football-themed development will wear the blue of the famous west London club. As part of a new partnership between Chelsea FC and Damac Properties, the Dubai-based property developer will build a Chelsea-themed real estate project in the emirate. Chelsea Residences “will be built with Chelsea Football […]

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