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Homegrown Togg dominates EV sales in Turkey

By Pramod Kumar
A Togg EV on display at a Turkish mall. The company is manufacturing a fully electric SUV at its facility in Bursa province Togg/X
A Togg EV on display at a Turkish mall. The company is manufacturing a fully electric SUV at its facility in Bursa province

Turkey’s domestic electric vehicle (EV) brand Togg dominated sales within the country during the first quarter of 2024. 

Togg achieved sales of 4,145 units, state-owned Anadolu Agency reported, quoting data from the Automotive Distributors and Mobility Association.

EV sales surged by 276 percent to 14,158 units during the quarter ended March 31, 2024.

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Consequently, the share of EVs in overall sales climbed from just over 2 percent to marginally above 6 percent.

Togg, which made its official debut in 2022, has been manufacturing the fully electric C-segment SUV at its facility in Bursa province.

Production of its T10X model started in October 2022, with sales launched in April last year.  

BMW secured the second position with 1,612 units sold, closely trailed by Mercedes-Benz with 1,064 units.

Korean automakers Ssangyong and Hyundai claimed the fourth (830 units) and fifth (770 units) spots, respectively.

China’s MG registered sales of 768 units, while BYD followed with 550 units sold.

Tesla, the US-based EV maker, sold just 375 units in the three-month period, the report said.

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