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Chiara Ferragni reveals investor interest in fashion brand

Person, Human, Sunglasses Creative Commons
Chiara Ferragni is Italy's biggest fashion influencer

Chiara Ferragni has received various expressions of interest from potential investors in her brand, the Italian Instagram star said in an interview with Milano Finanza.

Ferragni, 35, is Italy’s top fashion influencer with 27 million followers on Instagram. In January she mandated BNP Paribas to find an investor to help expand her fashion brand internationally.

“We’ve received many expressions of interest but we are still in the exploratory phase with several potential partners,” Ferragni said.

Ferragni became popular with the launch of her fashion blog theblondesalad.com in 2009. She later launched her namesake brand, which includes clothing, shoes and makeup.

Asked about a possible listing for the brand, Ferragni added it could be an option in the future.

“It is definitely a goal for the brand although not in the short term because I want to grow this brand before doing other operations,” she said. “It is definitely a long-term goal.”