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Dar Global to launch luxury Trump Tower in Jeddah

By Megha Merani
Demand for properties from the former president's Trump Organization remains high in the Middle East Brendan McDermid/Reuters
Demand for properties from the former president's Trump Organization remains high in the Middle East
  • Real estate project announced on Monday
  • Designed to attract international investors
  • Dar Global says it is ‘elevating standards’

London-listed real estate developer Dar Global and The Trump Organization have announced a new luxury real estate project in Saudi Arabia.

The company partnered with the Trump Organisation in 2022 to use the former president’s name for its $4 billion master development in Muscat, a joint venture with Oman Tourism Development Company.

Ziad El Chaar, CEO of Dar Global, said in a press statement on Monday that the new Trump Tower project in Jeddah aims to attract “more international investors and vacationers”.

“This collaboration underscores our commitment to grow our footprint by elevating the standards of luxury living in the region,” he said.

El Chaar told AGBI last month that Donald Trump’s felony convictions are not a deterrent to his potential business interests in the Gulf, and that Dar Global was open to working on more projects with the organisation.

“Our relationship has always been with the Trump Organization on commercial business,” he said.

People, Person, Crowd Eric Trump – third from left, signing the deal with Dar Global's Ziad El Chaar, far left – said he is 'thrilled' that the Trump Organization is expanding in the Middle East
Eric Trump (third from left, signing the deal with Dar Global’s Ziad El Chaar, far left) said he is ‘thrilled’ that the Trump Organization is expanding in the Middle East

“I was in the US last week and the 18 golf clubs of Trump in the US and the three between the UK and Ireland are among the best performing such businesses in the world.

“This is what we’re after: the golf clubs, the hotels, the association with Trump for that brand. We’re not associated with politics,” El Chaar said.

Eric Trump, executive vice president of The Trump Organization, said he was “thrilled” to expand in the Middle East and bring “the Trump standard of luxury” to the region to meet the demand for iconic properties in key markets.

The Trump Organization currently operates the Middle East’s only Trump-branded golf course in Dubai, in partnership with Damac Properties. 

Demand for Trump-branded properties in the Gulf remains high despite scrutiny of Trump’s Middle East ties and ongoing legal challenges.

Dar Global’s 20 Trump-branded villas in Oman received over 100 expressions of interest within 24 hours of launch in February.

The company has $5.9 billion-worth of projects in development across six countries, including the UAE, Oman, Qatar, the UK, Spain and Bosnia.

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