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One million users for Saudi Arabia’s Sahm trading app 

In association with
Watch our video interview with Sahm chairman Steven Chou
  • Trading app aimed at young Saudi investors
  • More than 20 major updates in 2024
  • Chinese corporations consider dual listing in Gulf

“Riyadh has a population of 8 million. The government is going to double the population. That means money. That means capital,” says Steven Chou, chairman of Saudi-based fintech-driven financial company Sahm Capital. 

“Local Saudis are keen to look for a new product. They are options lovers,” Chou says, adding that the sectors of interest include artificial intelligence, semiconductors, electric vehicles and new energy. 

This is where the Sahm app comes in, Chou says. Providing real-time market data, in-depth company insights, news, educational resources and advanced analysis tools, the app has attracted 1 million users in its first year.

Sahm caters to young Saudi investors looking to access the local and US markets. 

“Sahm was created in response to a clear demand from local investors for a smarter, more personalised trading platform that could seamlessly connect them to the rapidly growing Saudi market, driven by the Saudi Vision 2030,” says Hadeel Bedeeri, general manager of Sahm Capital.

A user-centric approach has helped Sahm to gain the third spot among the top free finance apps on Google Play in Saudi Arabia just a few months after its launch. It introduced more than 20 major updates in its first year, adding features including IPO subscriptions, index options and murabaha financing. 

Many of Sahm’s current clients are “young, tech-savvy” investors, Chou says, but Sahm is also planning to expand into serving institutional investors.

“As we look ahead to our next million users, our focus remains on putting our users first,” Bedeeri adds.

Investing in the region

Sahm has partnered with the Tadawul Group to sponsor the Invest Wisely programme, a financial literacy initiative aimed at educating and empowering future investors.

In addition, with Saudi Arabia’s Capital Market Authority easing regulations and Tadawul relaxing hurdles to attract foreign companies to list in Saudi Arabia, Chou says some Chinese corporations are considering secondary listings in the region. 

“Dual listing is all about creating a capital pool in both regions and that can create more liquidity in both markets,” he says.

Find out more
  • Watch the full video above
  • Go to www.sahmcapital.com